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BIMI record generator

Create BIMI records to display your brand logo in email clients. Build trust with visual brand indicators next to authenticated emails.

Different providers have different requirements

Logo requirements:

  • • SVG Tiny P/S format (no external refs, scripts, or animations)
  • • Square aspect ratio (1:1)
  • • Centered logo on solid background
  • • Maximum 32KB file size
  • • Hosted on HTTPS with proper CORS headers

Verified Mark Certificate from DigiCert or Entrust (requires trademark)

Usually "default" - allows multiple BIMI records if needed

BIMI implementation guide

BIMI (Brand Indicators for Message Identification) displays your logo next to authenticated emails. Success requires proper logo formatting, strong DMARC policy, and optional VMC for Gmail.

Logo preparation

SVG Tiny P/S format

Strict format with no scripts, animations, or external refs.

Square aspect ratio

1:1 ratio with centered logo on solid background.

Size limits

Maximum 32KB file size for optimal performance.

VMC process

Trademark required

Registered trademark in eligible jurisdiction.

Certificate cost

$1,000-$1,500 annually from DigiCert or Entrust.

Processing time

2-4 weeks for verification and issuance.

Deployment timeline

Week 1:Prepare logo in SVG Tiny format, validate specifications
Week 2:Ensure DMARC at quarantine/reject with good alignment
Week 3-5:Apply for and receive VMC if targeting Gmail
Week 6:Deploy BIMI record, monitor logo display

Frequently Asked Questions

A BIMI record is a DNS TXT record that points to your logo file and optional VMC certificate, allowing email clients to display your brand logo next to authenticated messages.

A Verified Mark Certificate (VMC) is required for Gmail and Apple Mail to display your logo. Other providers like Yahoo Mail may display BIMI logos without a VMC, but having one ensures the broadest support.

Your logo must be in SVG Tiny Portable/Secure (P/S) format, square aspect ratio (1:1), have a solid background, and be hosted on HTTPS. The file size should not exceed 32KB.

Copy the generated TXT record and add it to your domain's DNS settings. The host/name should be 'default._bimi' (or 'selector._bimi' if you chose a custom selector) and the value is the generated record string.

Professional BIMI implementation

Let InboxKit handle your complete BIMI setup, from logo optimization to VMC procurement